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About ASR

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Alliance of Silk Road Business Schools (short for ASR) was founded in June, 2016. It now has embraced more than 150 member schools. Besides Chinese members, there are nearly 100 universities and colleges from other 20 countries located in Silk Road area including Armenia, Bosnia and Herzegovina, Cambodia, Czech, Kazakhstan, Latvia, Lithuania, Moldova, Romania, Serbia and so on.

ASR aims at uniting the distinguished business schools across Eurasia and Africa and building a cross-border communication platform for students, scholars and entrepreneurs, in order to promote the sharing and dissemination of commercial, economic and educational information, and to facilitate the establishment of a global club for business schools.

The Alliance of Silk Road Business Schools is conceived with the principles of liberty, equality, mutual benefit and non-profitability, around the core of the business, economics and management schools from the three continents. Educational Institutes and enterprises are welcome to join the Alliance and the Alliance is looking forward to financial support by enterprises from various countries in the long term.

Initiative

1. Establishing a cross-border and cross-region mechanism of talents education exchange. The Alliance is devoted to the education of international business talents by encouraging the cross-border exchanges of students through academic programs of overseas study, double degree, overseas campus, transnational internship and business contest. An open, inclusive, free and high-efficiency studying environment is expected to be provided for students, contributing to the development of students’ potential of internationalization.

2. Setting up a cross-border and cross-region mechanism of faculty exchange. The Alliance is devoted to attracting scholars with innovative academic perspectives and the ability of cross-cultural research and teaching. Globalized salaries and working environment will be provided to promote the free academic exchanges among scholars. And the scholars are encouraged to conduct transnational research cooperation and teach in different business schools in different countries.

3. Organizing the Global Contest for the “Belt & Road Initiative”-Focused Cases every year. We are in search of cases which focus on real management problems faced by companies which are located in the “Belt & Road” countries, or which participate in various ways in the “Belt & Road Initiative”. The winning cases will be published and included in the renowned international case database. A case study seminar will be held every year for the authors and experts from all over the world. In the long run, the alliance will provide complete, practical, professional expertise about doing business in Silk Road countries.

4. Building MOOC(massive open online courses)on doing business in Silk Road countries. The alliance members commit to develop business courses specifically on the local market. For example, Chinese Business Culture, Marketing in Uzbekistan, Strategic Management in Poland, Trade Policy in Indonesia, etc. The online courses will be open to all members and the interested companies to help students and managers get an in-depth understanding about doing business in the local market situation.

5. Building a platform of entrepreneur exchange and information sharing of the Silk Road countries. The Alliance endeavors to encourage the mutual understanding and trust among entrepreneurs and business institutions of the Silk Road countries, promote the exchange and dissemination of business information and boost trade, investment and international business cooperation in the region. The Alliance also aims at providing transnational internship and job opportunities for school students and providing business cases and samples for both teachers and researchers, furthering the integration of industry, education and research.


The Silk Road countries have a long history of political, economic and cultural exchanges, which sets an outstanding example of international cooperation. With the continuous progress of globalization and adjustment in the ever-changing landscape in world economy, the Silk Road countries are becoming an important engine for global economic development while facing both historical opportunities and challenges. It is becoming a common concern for the Silk Road countries to promote the understanding, communication and cooperation among each other in the new age.

The economic cooperation among the Silk Road countries has been strengthened in recent years and great prospects are ahead in the economic development of the Silk Road countries with strong mutual demands in trade, investment, logistics, infrastructure construction, manufacture development and industrial upgrade. There exist strong economic complementarity and common interests among these countries, revealing great potential for development and cooperation. The Silk Road countries could achieve the goals of exerting potentials, narrowing development gaps and promoting mutual development through deepened business cooperation. Moreover, mutual trust and benefit will also be strengthened through further cooperation, with new opportunities in advantage complementarity, opening up and development discovered and a new platform of international cooperation created.

Cultural cooperation and economic cooperation are inseparably interconnected. International business management calls for the devotion to human capital and education, especially the training of international business talents. The globalization and regional cooperation in economy have also brought new requirements and challenges for business school education. Business school plays an important and unique part in the modern advanced education system and the economic development in each country, bearing the historical missions of inheriting business civilization, spreading business knowledge and promoting business cooperation. Nevertheless, business education nowadays is facing the challenges of informatization, globalization and specialization. Business schools in the Silk Road countries should undertake these social responsibilities and conform to the great historical trends by strongly developing international business education, promoting the training of multi-language and cross-cultural business talents.

Hence we hereby put forward the initiative on the establishment of the Alliance of Silk Road Business Schools, based on which a platform of business education exchange and cooperation among the Silk Road countries will be built. It is expected that the educational communication and cooperation among the Silk Road countries will be practically deepened, a long-term cooperation mechanism will be built and the economic and social development will be promoted through educational cooperation.

As an important communication platform for business schools from the Silk Road countries, the Alliance of Silk Road Business Schools will be established based on the principles of liberty, equality, mutual benefit and non-profit, which undertakes missions including:

1. Establishing a cross-border and cross-region mechanism of talents education exchange. The Alliance is devoted to the education of international business talents by encouraging the cross-border exchanges of students through academic programs of overseas study, double degree, overseas campus, transnational internship and business contest. An open, inclusive, free and high-efficiency studying environment is expected to be provided for students, contributing to the development of students’ potential of internationalization.

2. Setting up a cross-border and cross-region mechanism of faculty exchange. The Alliance is devoted to attracting scholars with innovative academic perspectives and the ability of cross-cultural research and teaching. Globalized salaries and working environment will be provided to promote the free academic exchanges among scholars. And the scholars are encouraged to conduct transnational research cooperation and teach in different business schools in different countries.

3. Building a platform of entrepreneur exchange and information sharing of the Silk Road countries. The Alliance endeavors to encourage the mutual understanding and trust among entrepreneurs and business institutions of the Silk Road countries, promote the exchange and dissemination of business information and boost trade, investment and international business cooperation in the region. The Alliance also aims at providing transnational internship and job opportunities for school students and providing business cases and samples for both teachers and researchers, furthering the integration of industry, education and research.

Contact

Email: asr@bfsu.edu.cn

Phone: (+86) 010-88816763

Fax: +86 10 8881 0062

Address: 9 North Xisanhuan Avenue, Beijing, China, 100089

Special Thanks

International Business School, Beijing Foreign Studies University

The School of Business of Zhejiang Wanli University

宁波市人民政府

宁波海上丝绸之路研究院

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